On-Page SEO & Back-Links Done Properly:
Search Engine Optimisation has changed over the years, but the fundamentals remain the same. Your business website needs to be of a high standard in order to rank on the first page of Google.ie. Taking advantage of the 200+ factors that Google relies on to rank websites is the cornerstone of good SEO. Complying with these factors and building a high quality website will result in valuable organic search visitor traffic.
But the healthiest, fastest website won’t rank at the top without links from other websites. Website popularity still counts! So Search Engine Optimisation is a two-fold strategy:
Healthy Website + Back-links = Organic Search Traffic
If you’re not on the 1st page of Google, you’re not in business.
Daily Digital specialises in providing a comprehensive SEO service that drives targeted keyword rankings as high as possible. Our service is designed specifically for each individual business and their online goals.
SEO Is A Long Term Strategy:
- Keyword Research
Finding the best search queries to match your ideal audience.
- Website Auditing
Identifying issues and hindrances of your website.
- Meta-Data Optimisations
Providing your site with optimised meta-data for search engines.
- Website Optimisations
From improving speed, through to improving user experience.
- Link Building
Increasing off-page popularity, and improving your website’s authority.
- Reporting and Benchmarking
Taking the extra time to go forensic, rinse and repeat!
Considerations When Choosing An SEO Provider:
Don’t Get Sold The LINK DETOX Scare Campaign!
The concept of dangerous links or toxic links is real. And the SEO industry was forced to clean up it’s act after Google started penalising websites for terrible practices. However, anyone claiming that a link detox is going to get you from the 3rd page of Google to 1st place should be avoided. A small dip in rankings is more likely due to not having built any good back-links than having dangerous ones causing you problems.
Most toxic link tools aren’t Irish and think boards.ie is toxic. Yet, in reality a link from boards.ie typically generates both good referral traffic and positive link-juice.
Web Developers Are The Reason SEO Still Exists!
Unfortunately, there are plenty of developers purporting to be god-like geniuses. And even the ones that build and design beautiful websites leave gaping holes for SEO professionals to fix. That’s why we do what we do. Developer’s handle the challenge of getting your website to look and function as you desire, but that often isn’t with Google search engines in mind. And that’s where we come in.
SEO Is Not Applied Like A Paintbrush
Your success in getting to the 1st page of Google won’t come from a lick of new paint. The healthiest cleanest fastest website still needs more than just on-page optimisation. Additionally, on-page optimisation needs to happen over a reasonable course of time to work with how the website scales and changes over time. Search engines don’t react overnight, so long-term optimisation is a necessity.