One of the great things about digital marketing is the sheer volume of free tools that are out there for us to use. Whether you’re a novice or a seasoned pro, there are free tools[…]
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Category: Social Media Marketing
Social Media Marketing is more than just having a facebook page or a twitter account. Social Media is about building online communities and offering potential new customers social-proof that your product, service or brand is worth engaging with.
4 Reasons Twitter Is A Flawed Social Network
I was a laggard in adopting and using Twitter. At first, as an expat, I followed all the major news sources so I could log in and see what had happened in the world, and[…]
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Mobile App Advertising Review & Insights 2015
My addiction to downloading the latest apps is now equaled by my excitement about App advertising. I have historically been focused and most interested in the web from the desktop perspective, but for the last[…]
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The Internet Is Changing Part 2: You should get what you pay for.
It’s sometimes hard not to engage in a one-way rant about the state of internet marketing. This here is evidence of as much, and a follow up to my ‘The Internet Is Changing Part 1’[…]
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How To Make Landing Pages That Convert!
Top Landing Pages & Usability Tips: This article offers top level considerations for your website’s landing pages. Any landing page where a visitor enters your site should be of great importance and aligned with organisational[…]
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Graph Search – facebook launches Social Search!
The popoular social network, facebook, has announced a new graph search feature. Facebook will now be able to provide personalised search results to help find places to eat, things to do, job opportunities, as well as[…]
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Facebook Mobile Strategy Insight
Here’s a great article relating to the recent news (September 2012) about the facebook stock-price drop. The article also contains interesting insights and comments from Mr. Z about where they are headed with mobile technologies.[…]
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Facebook Hints & Tips – Your Business Page
Pages weren’t part of Facebook’s initial inception back in the day. For many businesses an initial move in embracing Facebook’s growing popularity as a marketing medium, was to setup a profile and this mistake still[…]
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16 Online Marketing Related Questions to Ask Yourself
I attended a great online marketing seminar run by 2 Sticks Digital Marketing before leaving Australia. As well as all the great information, handy tips and pod casts I acquired at the seminar; was a single[…]
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