SEO In Ireland

SEO Services In Ireland

A closer look at SEO in Ireland – The Good, the Spammy, and the Leprechauns… Ireland is somewhat unique in the context of Digital Marketing. The population is small (just 4 million +), the economy[…]

Continue reading …

The Ultimate SEO Checklist Guide

The SEO Check List Here you’ll find a comprehensive list of Search Engine Optimisation considerations for just about any website. The following covers fundamentals such as keyword research, title tags, duplicate content, site health issues[…]

Continue reading …
SEO - Content - Digital Marketing - AdWords - Landing Pages

Best Practices For Optimised Content

How to create unique, readable and search engine friendly articles. The following article offers best practices for content going on external websites. This should be especially useful for blogger outreach or content marketing, but many[…]

Continue reading …
Search Engine Optimisation and The Google Monopoly

SERP Keyword Tracking Tools

Need to Track Your Organic Search Engine Visibility? Google’s recent clamp down on non-compliance with their AdWords API terms & conditions, has seen SEO tool suite providers such as Raventools & – forced to drop[…]

Continue reading …
Google Spam

Using Google Trends

Google insights is now Google trends. This Google service offers interesting insights into changes and or comparisons between sets of search queries. Why use it? Well I often wondered if I should be using Online Marketing,[…]

Continue reading …
Google Juice

Spilling Your Google Juice

It’s great to have a site that naturally attracts good quality inbound links. This can because you’ve provided great content or something unique for visitors to engage with. The result of these back-links provides your[…]

Continue reading …
Google Penguin

Penguin on the prowl

Update: Google has announced a link disavow tool which supposedly addresses some of the points in the below discussion. Check it out here: I recently took on a client with the hope of salvaging something from[…]

Continue reading …
Buying Links

Link Acquisition

Linking building or Link acquisition is still for the time being; a staple function in gaining keyword search rankings and in turn, delivering traffic to a website. The moment the conversation turns to Link acquisition[…]

Continue reading …
Keyword Research

Keywords vs Keyword Phrases

Keyword research is the fundamental basis of a search engine marketing strategy. This counts for both organic search and search advertising (PPC or AdWords). The following offers insights into how to approach keyword research. A[…]

Continue reading …

Advanced SEO Considerations

A great attitude to have towards SEO for your site or your clients site is to never be satisfied. Always be analysing, always be researching, and always be proactive. The basic day to day fundamentals[…]

Continue reading …

Basic Quality Content Tips

A great SEO practise is ensuring your website has a blog constantly being updated with relevant, quality, colourful content. Think of your content as an upside down pyramid. The top first section of your blog[…]

Continue reading …
Search Engine Optimisation Checklist

On-Page SEO Top Tips

Top tips for site audits on-page SEO fundamentals. This counts as a great starting place to ensure that Google finds you, finds everything, finds it all easily and indexes it into natural search results. This[…]

Continue reading …