AdWords cooked to perfection. The Google AdWords search network can target an expansive list of keywords, and substantially broaden search engine visibility beyond organic search listings. With budget in mind, our AdWords campaigns are continually optimised to achieve highest possible click-through-rates, and lowest possible bidding costs. Our AdWords campaign management takes advantage of the all latest AdWords advertising features to ensure your adverts are unique, relevant and click-worthy.
The creation of well segmented AdWords campaigns, and ad groups is the backbone of successful online search advertising. Just about any online business objective can be segmented into specific target-areas, and by doing so, the ability to deliver highly relevant adverts is greatly improved. Best of all Google rewards advertisers for being relevant. Good advertising, means happy search engine users, and with this in mind it's easy to imagine how costs can be reduced by properly creating segmented AdWords campaigns.
While AdWords is perfect for promoting online search visibility where organic listings may have fallen short. Having both AdWords search advertising, and high ranking organic search listings is double branding, and double the real estate on the all important results page. Search users are more inclined to click on one or the other if they see both, because your business is clearly the best choice.DailyDigital.Media offers in-line billing which means billing terms are available on your media spend. That's no more expensive from Google directly on your business credit card.
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Market or Industry | Average Click Through Rate |
---|---|
Home & Bedroom Furniture (Ireland) | 5.50% |
Recruitment | 8.06% |
Car Dealership | 10.71% |
Holiday Cruises | 12.83% |
Craft Supplies & Gifts (Ireland) | 6.07% |
Irish Country / Luxury House Sales (Targeting USA) | 6.57% |
Camper Van & Motorhome Hire (Ireland) | 7.79% |
Garden Furniture & BBQs (Dublin) | 8.05% |
What can AdWords advertising do for you?
AdWords is generally a cheap medium to advertise on in comparison to just about all other available advertising channels, digital or traditional. If you're still advertising in the newspaper, in the golden pages or similar, you are guaranteed to find AdWords economical, and far more effective. Best of all AdWords on the search network allows you to properly target online users not just by keyword, but by location, device and all the things that leave traditional advertising dead in the water.
Already visibile on Google with prominent organic listings? Don't dismiss AdWords advertising too quickly on that basis. There's plenty of evidence that suggests brands and websites that appear both organically, and in paid listings get the most clicks!
Google's AdWords platform is not just limited to text ads on search results pages. AdWords includes the Google display network which offers display inventory on the worlds most popular websites.
We love building and optimising brilliant AdWords campaigns!
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We work closely with the Irish Times and their executive recruitment portal. For the Irish Times we manage their AdWords search advertising, and successfully grow online registrations, and job applications month on month.
Ireland's largest car motor dealership network. More than 11 car franchises across Ireland, and some of the best search advertising & re-marketing ever. Period.
Ireland's best cruise holiday specialist. More cruise ship holiday deals, and a legion of loyal customers. Constantly making us wish we were in the Caribbean.
MyClinic offers online doctor and prescription services. MyClinic has been one of our favourite success stories, and a great example of where even the most well built website will always some off-page optimisation. The result? Fantastic 1st page rankings on Google Ireland.
Ireland's biggest outdoor lifestyle showroom. Because in Ireland, when the sun eventually shines, you need friends with a barbecue, and some rattan garden furniture.
Ireland's most trusted new media organisation. We've manage various auxiliary marketing campaigns for Ireland's most popular news website. We are exclusively charged with driving the app downloads for the various Irish Independent mobile news service products.
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